Skip to main content
SBIJ
  • Menu
  • Articles
    • Articles
    • Case studies
    • Teaching cases
    • All
  • For Authors
  • Editorial Board
  • About
  • Issues
  • Blog
  • search
  • RSS feed (opens a modal with a link to feed)

RSS Feed

Enter the URL below into your favorite RSS reader.

http://localhost:52762/feed
P-ISSN 1944-1150
E-ISSN 1944-1169
Articles
Vol. 1, Issue 1, 2011March 02, 2011 MDT

Creating Innovative Customer Intercept Through Direct Mail CD/ROM Campaign for an Entrepreneurial Small Firm

Peggy Chaudhry,
small business
SBIJ
Chaudhry, Peggy. 2011. “Creating Innovative Customer Intercept Through Direct Mail CD/ROM Campaign for an Entrepreneurial Small Firm.” Small Business Institute Journal 1 (1).

View more stats

This website uses cookies

We use cookies to enhance your experience and support COUNTER Metrics for transparent reporting of readership statistics. Cookie data is not sold to third parties or used for marketing purposes.

cookies
cookies
cookies
Powered by Scholastica, the modern academic journal management system