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Case studies

Burning the Midnight Oil: Navigating Work-Life Balance and Combatting Burnout in Entrepreneurship as Working Mothers
December 12, 2024 MDT
Burning the Midnight Oil: Navigating Work-Life Balance and Combatting Burnout in Entrepreneurship as Working Mothers
Ashley E. TriplettAshley M. ThomasLisa M. Russell

This case explores business partners opening a salon to reignite their passion for hairstyling. Despite enthusiasm, they faced stress and burnout, struggling to balance entrepreneurship demands with their personal lives.

Preserving Legacy or Pioneering Progress: A Lesson Plan for the Next Chapter at Hatfield School Supply
December 12, 2024 MDT
Preserving Legacy or Pioneering Progress: A Lesson Plan for the Next Chapter at Hatfield School Supply
Ashley M. ThomasK. Chris Cox

School Supply sells customized planners and pencil vending machines to K-12 schools. Sales decline as digital solutions replace traditional supplies, challenging profitability and viability. This case study explores solutions.

Learning From the Largest: Franchising in Emerging Markets – Case Study
April 01, 2024 MDT
Learning From the Largest: Franchising in Emerging Markets – Case Study
Christos KelepourisTamara Schwartz

This case study provides a scenario involving franchising in an emerging market.

Truth and Ethics in Franchising: A Case Study
April 01, 2023 MDT
Truth and Ethics in Franchising: A Case Study
John P. Hayes

In this case, two franchisees provide fraudulent financial information in order to purchase their franchise - how should the franchisor respond?

April 01, 2023 MDT
KLMN Junk Removal: A Case for Veterans in Franchising
Martin J. McDermott

A military veteran creates a successful junk removal franchise by creating a unique brand attractive to customers and a unique type of franchisee

April 01, 2023 MDT
Shift and Pivot or Stay the Course? An Emerging/Re-emerging Franchise Strategy
Christos KelepourisHayes John

The owners of a struggling pizza franchise are evaluating the future of the business - what exactly should they do and why?

For the Birds: When a New Owner Flies in – How Can Franchisees Stay Aloft?
April 01, 2023 MDT
For the Birds: When a New Owner Flies in – How Can Franchisees Stay Aloft?
Sharon A. KerrickDenise M. Cumberland

This teaching case explores some of the problems a small business franchisee may encounter when the original franchisor is bought out by a third party.

Exploring Inter-institutional Collaboration: The Case of a Franchise Accelerator Program
April 01, 2023 MDT
Exploring Inter-institutional Collaboration: The Case of a Franchise Accelerator Program
Denise M. CumberlandAndrea D. Ellinger

This qualitative evaluative case study focuses on a franchise accelerator program that was designed to create opportunities for women and under-represented populations to pursue business ownership

The Epic Escape Room: Choosing the Best Option for Growth
September 24, 2021 MDT
The Epic Escape Room: Choosing the Best Option for Growth
Deirdre DixonGeorge H. TompsonRaymond PappAbigal R. Hall

This case study investigates a local escape room company and the issues facing the owners. Students are asked to develop a strategic plan for the owner.